Are you ready to take your fitness app development skills to the next level? Look no further! Sia Experience is seeking a Paid Social Media Strategist to drive the strategy and execution of paid campaigns across search, social, display, video, and app environments.

Company Description

Sia Experience is a next-generation management consulting group born in 1999. We're a global team of 3,000 consultants serving clients worldwide from 48 locations in 19 countries. Our expertise delivers results, and our optimism transforms outcomes. As the full-service creative agency within Sia, we combine creativity, CX, marketing, and AI expertise to deliver impactful solutions for our clients.

Job Description

As a Paid Social Media Strategist at SiaX, you'll own the strategy for paid media campaigns across search, social, and app channels, ensuring alignment with client business objectives. Your responsibilities will include:

  • Leading paid social growth campaigns across Meta, TikTok, LinkedIn, Reddit, Pinterest, and emerging platforms
  • Optimizing toward CPA, ROAS, ROI, and acquisition KPIs
  • Collaborating with Ad Tech and Product partners to design and scale automation and optimization frameworks
  • Continuously identifying opportunities for A/B testing and expanding campaigns beyond maintenance mode
  • Working closely with Growth, Creative, Analytics, and Account teams to ensure seamless integration of paid media into broader campaigns

Qualifications

To succeed in this role, you'll need:

  • 4–6+ years managing paid social campaigns across major platforms (Meta, TikTok, LinkedIn, Pinterest, Reddit) with proven success driving acquisition and ROI
  • Strong grasp of full-funnel performance marketing and how paid media impacts business growth
  • Skilled in campaign management, reporting, and automation tools (Meta Ads Manager, Smartly, TikTok Ads Manager, LinkedIn Campaign Manager)
  • Data-driven mindset with experience running A/B tests, analyzing results, and translating insights into actionable optimizations

What Success Looks Like

As a Paid Social Media Strategist at SiaX, you'll achieve success by:

  • Consistently meeting or exceeding performance benchmarks across channels
  • Managing multi-million dollar paid social budgets effectively
  • Providing clear insights, actionable recommendations, and a forward-looking roadmap for growth
  • Collaborating with cross-functional teams to integrate paid media seamlessly into broader campaigns

Compensation & Benefits

We believe in supporting our team professionally and personally. As a Paid Social Media Strategist at SiaX, you can expect:

  • Annual base salary ranging between $110k – $130k, commensurate with experience and qualifications
  • Annual performance-based discretionary bonus
  • Robust health coverage including 3 Medical plans, Dental and Vision, Life, AD&D, and other voluntary insurance
  • Tax-advantaged accounts such as a 401K retirement plan with 4% matching and 100% vested upfront

Join the SiaX team today and take your fitness app development skills to new heights!