As the countdown begins to May 25th, when GDPR regulations come into effect, SafeDK is releasing new benchmarks highlighting the importance of app user experience and data protection. The analysis reveals alarming statistics about mobile apps' vulnerability to SDK-related data violations, with over 72% of Android apps putting users at risk.
SafeDK has conducted an in-depth study of hundreds of thousands of top Android apps and over 1000 popular SDKs. The findings provide a stark reminder that the General Data Protection Regulation (GDPR) is not just a compliance issue, but a critical aspect of app user experience.
According to SafeDK's research, over 71% of analyzed apps still use at least one SDK that accesses private user data, making them susceptible to violations. This raises concerns about data breaches and non-compliance with GDPR guidelines. Furthermore, the analysis reveals that:
- 34% of all analyzed SDKs access private user data through mobile apps
- Over 63% of ad network SDKs access users' private data
- Over 52% of top 20 mobile SDKs analyzed access users' private data
These statistics underscore the need for app developers to prioritize GDPR compliance and ensure that third-party SDKs are transparent about their data collection practices. As Orly Shoavi, SafeDK's CEO, emphasizes: "The industry players have time to prepare, but they should definitely act quickly. Not meeting requirements may result in severe consequences, while complying with the GDPR is feasible if implementation is carried out optimally."
SafeDK's expertise in SDK management and ad intelligence has led to the development of a mobile app GDPR compliance online guide, providing actionable insights for app developers. With its end-to-end SDKs management platform, SafeDK enables top app publishers to analyze, monitor, and optimize the behavior of SDKs – ensuring optimal app user experience.
As the clock ticks down to May 25th, it's essential for app developers to take a proactive approach to GDPR compliance. By prioritizing transparency, data protection, and app user experience, they can ensure that their apps remain secure and compliant with regulations.
About SafeDK
SafeDK is a leading end-to-end SDKs management platform, enabling top app publishers to analyze, monitor, and optimize the behavior of SDKs – in their apps. With offices in Israel and New York, SafeDK has recently reached 100 million global monthly active users (MAU) in overall the apps that are safeguarded by its solution.
For more information, visit: http://www.safedk.com
For media inquiries only, contact Einav Laviv, G2M TEAM, [email protected]
SOURCE
SafeDK