What is Deep Linking
Deep links take users directly to specific content within your app. They improve user experience and are essential for marketing campaigns.
Universal Links (iOS)
Universal Links associate your domain with your app. Configure your AASA file, set up Associated Domains, and handle incoming links.
App Links (Android)
App Links work similarly to Universal Links. Create a Digital Asset Links file and configure intent filters for your activities.
Deferred Deep Linking
Deferred deep links work even when the app isn't installed. Users are taken to the app store, then to the intended content after installation.
Attribution Tracking
Track where users come from with attribution. Use Branch, AppsFlyer, or Adjust for cross-platform attribution and analytics.
Testing Deep Links
Test on real devices with various scenarios. Verify fallback behavior when the app isn't installed. Test social media and messaging apps.
Best Practices
Use short, memorable URLs. Provide fallback to web content. Track deep link performance. Handle edge cases gracefully.