At the forefront of transforming organizations into intelligent enterprises through data-driven innovation, Strategy Inc is seeking a Director of Web and Digital Experience to lead our global digital ecosystem. As a market leader in enterprise analytics and mobility software, we're revolutionizing how businesses operate and empower people to make better decisions.
Our company culture is built on boldness, agility, engagement, impact, and unity. We thrive on curiosity, innovation, and excellence, and our employees are the core of our success. If you're a creative problem solver with a passion for swift app development and digital transformation, we want to hear from you.
Job Description
As the Director of Web & Digital Experience, you'll be responsible for developing an enterprise-wide web strategy that enhances customer experience, drives sales leads and downloads, and measures digital performance (ROI). Your focus will fall into four key areas:
Digital Strategy & Customer Experience
Define and evangelize the enterprise-wide digital vision and strategy, ensuring it aligns with key business objectives (leads, sales, customer satisfaction).
Develop and present the business case for new digital initiatives, defining scope, tracking performance, and reporting on financial impact (ROI) to leadership.
Lead UX/UI strategy, working with design resources (internal or external) to create wireframes, mockups, and prototypes that continuously optimize the user journey.
Leadership & Cross-Functional Partnership
Lead, mentor, and manage a small team of digital marketing professionals.
Manage relationships, budgets, and deliverables with external vendor partners and design resources.
Serve as the central connection point between Marketing, business units, and the ITS (IT) team, fostering strong relationships to align priorities and execute a unified roadmap.
Web Operations, Content & SEO
Oversee the entire web content lifecycle, from strategy and creation to deployment and maintenance, ensuring all digital properties are up-to-date and effective.
Lead and own all web-related projects, including large-scale implementations, microsites, and landing page optimization.
Define, own, and execute a comprehensive SEO strategy to improve organic traffic, rankings, and conversion.
Technology, Testing & Platform Management
Act as the primary business owner for the web technology stack, managing the marketing priority backlog for the ITS development team.
Partner with ITS to architect and align on a long-term strategic roadmap for web platforms, from inception and testing to deployment and post-launch monitoring.
Qualifications
Education:
Required: Bachelor's Degree (or equivalent experience) in Graphic Design, Computer Science, Marketing, or a related discipline.
Preferred: Master's Degree.
Experience:
Required: Minimum 10 years of progressive experience in customer-focused web product management, digital marketing, or UX/UI design, with at least 3 years of management experience.
Experience leading web design or digital product management teams.
A portfolio demonstrating experience in creating brand-focused digital experiences or products.
Software/Technical Skills:
Advanced experience with design and wireframing tools (e.g., Figma, Adobe Creative Suite).
Advanced knowledge of A/B testing, multivariate testing, and user testing platforms (e.g., Optimizely, UserZoom).
Strong proficiency with enterprise-level CMS or DXP platforms (e.g., Sitecore, Salesforce).
If you're a swift app development expert looking for a new challenge, apply now to join our team at Strategy Inc!