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In today's digital age, smartphones have become an integral part of our daily lives. With billions of people worldwide using mobile devices, it's no surprise that the demand for innovative and user-friendly mobile apps is on the rise. As technology continues to evolve, AI-powered mobile apps are expected to play a crucial role in shaping the future of mobile app development.
Increased Investments on Artificial Intelligence (AI)
According to Gartner, investments in AI-powered mobile apps are set to increase by 300% compared to 2016. This surge in interest is driven by the potential for AI to provide business users with valuable insights into customer behavior, buying patterns, and shopping preferences. With technology giants like Facebook, IBM, eBay, and Microsoft already investing in AI startups, it's clear that this trend is only going to continue.
More Cloud-driven Apps
As mobile devices become an essential tool for both personal and professional use, the demand for cloud-based apps is expected to grow. This shift towards cloud computing will provide users with greater flexibility and accessibility, allowing them to manage their data and applications from anywhere. With cloud-based solutions like Dropbox, Salesforce1 Mobile App, Quickbooks, and GetFeedback already popular among users, it's clear that this trend is here to stay.
Increased Focus on App Security
As mobile apps increasingly handle sensitive user data, security concerns are becoming a top priority. According to Gartner, 75% of mobile apps fail basic security tests, highlighting the need for developers to prioritize app security. With hackers targeting vulnerable apps, it's essential that developers take steps to protect their users' data.
M-Commerce – The Future of Mobile Payments
M-commerce is set to revolutionize the way we shop online, with 29%, 27%, 26%, and 32% of smartphone users in the UK, France, Germany, and the US using their devices to view, evaluate, and buy products. However, poor user experience and limited transaction options remain major hurdles. As businesses invest in providing seamless experiences and integrating reliable payment gateways, M-commerce is poised for explosive growth.
Mobile Apps Incorporating Google Accelerate Mobile Pages (AMP)
As users become increasingly impatient with slow-loading websites, AMP is set to play a key role in improving the mobile experience. With 47% of smartphone users expecting pages to load in under 2 seconds and 48% unlikely to return to poorly performing sites, enterprises that prioritize AMP will be rewarded with improved customer satisfaction and better search engine rankings.
More Investments in Enterprise Apps
Enterprise apps have become essential tools for business users on-the-go. With features like approving invoices, viewing and editing presentations, and managing projects, enterprise apps are revolutionizing the way businesses operate. As 77% of smartphone business users find these apps useful, it's clear that this trend is here to stay.
By prioritizing AI-powered mobile apps, cloud-driven solutions, app security, M-commerce, AMP, and enterprise apps, developers can ensure that their mobile applications remain relevant in today's rapidly evolving tech landscape.