Quora image ads offer businesses a unique opportunity to connect with their target audience and drive results. To get started, you'll need to follow some simple guidelines for ad specifications. This includes uploading your company logo in PNG or JPG format, crafting a headline that's 65 characters max, and writing a body that's 105 characters max. You can also include a hero image with an aspect ratio of 16:9 to 4:5 and a minimum width of 580 pixels.
Image Ad Design Best Practices
When it comes to designing your Quora image ads, there are a few best practices to keep in mind. First, make sure you're using high-quality images that will grab the attention of potential customers. You can also use Quora's recommended aspect ratio and minimum width guidelines to ensure your ad looks great on desktop and mobile devices.
Navigating the Quora Ads Manager
If you're new to Quora ads, it may be helpful to watch a video walkthrough of the Quora Ads Manager. This comprehensive guide will walk you through the end-to-end process of creating and managing Quora ad campaigns, including selecting ad formats like Text Ads, Image Ads, and Promoted Answers, configuring audience targeting, ad scheduling, and budgets, previewing and submitting ads for review, accessing reporting and optimization tools, and more.
Quora Image Ad Policies & Guidelines
Before you start creating your Quora image ads, it's important to familiarize yourself with Quora's policies and guidelines. This includes prohibited content, ad copy requirements, image quality standards, and landing page functionality. For the full policy details, see Quora's Advertising Policies.
Quora Image Ads Success Stories
One of the best ways to get a sense of what works on Quora is to look at success stories from other businesses. For example, ESET customized their Quora image ads and generated higher quality leads than Google Display at CPMs ~86% lower than LinkedIn. The Motley Fool Australia also saw great results with Quora image ads.
Frequently Asked Questions about Quora Image Ads
If you have a question that's not answered here, don't worry! You can always refer to the Quora Help Center for more information.
Quora image ads offer businesses a powerful way to connect with their target audience and drive results. By following these simple guidelines and best practices, you can create effective image ads that resonate with potential customers. With Quora's self-serve advertising platform, you have the ability to run native ads to over 400 million people around the world. Whether you're looking to build brand awareness, drive traffic to your website, or connect with high-intent customers, Quora image ads can help.
Target Keyword: app user experience