A startup is born almost every day, with some thriving, others fading away, and a few unfortunately failing. Despite this rollercoaster ride, the startup landscape continues to rise. If you're looking to turn your innovative idea into a successful venture, creating a mobile application for your startup is an absolute must.

No longer are mobile apps exclusive to large corporations or expensive to develop. With our collective focus shifting from big screens to the palm of our hands, it's no surprise that market players are racing to bring their products and services to the smallest screens – via mobile applications!

But what drives this trend? Let's dive into some fascinating statistics about startups:

  • A staggering 69% of US entrepreneurs start their businesses from home.
  • According to the National Association of Small Business's 2017 Economic Report, LLCs (35%) are followed by S-corporations (33%), corporations (19%), sole proprietorships (12%), and partnerships (2%) as the most common business structures.
  • San Francisco and Silicon Valley are the epicenters of entrepreneurship, home to an impressive 13.5% of all global startup deals.

Now, let's explore the top 5 reasons why your app startup needs a mobile app:

Your Brand Fits in the Palm of Your Customer's Hand

Having a mobile app for your products and services is the key to stronger engagement. Focus on how your app behaves, runs, and looks & feels to create a seamless user experience. With customers able to download and use your app whenever and wherever they want, an effective app will engage and convert users into paying customers.

Push Notification is Your Secret Sauce

Push notifications are another powerful way to keep customers engaged. Use them to update users about new features, services, or promotions. Just think about how often you've received a push notification that's piqued your interest – whether it's a social media alert or an offer from their favorite brand.

The Potential is Limitless

One of the most compelling reasons for having a mobile app is its ability to make your business "future-proof." According to Statista, the number of smartphone users has skyrocketed from 2.5 billion in 2016 to 3.2 billion in 2019 – and projections indicate that this trend will continue to rise.

Imagine the possibilities and reach your mobile app can offer! With a single website, you'd be missing out on the bigger picture.

Build Your Brand with a Mobile App

Your mobile application is the representative of your brand, making it essential to develop one that attracts your target audience. The more downloads or visits your app receives, the higher your chances of driving sales.

Today's consumers expect brands to be present and future-focused – and having a mobile app is a key indicator of technological progress.

Stay Ahead in Competition

No matter how many mobile apps are out there, if you're willing to offer interactive, engaging, and contemporary services, you'll always stay ahead of the competition. The unique selling point, regular maintenance, updates, and instant customer support will keep you ahead of the curve.

There you have it – 5 compelling reasons why your app startup needs a mobile app! So, if you have a great idea or have already established one, don't waste any more time – build a dynamic mobile application for your products and services.