Ally Financial Inc. and Mobiliti are collaborating to create a suite of offerings tailored to meet the needs of dealers who use Mobiliti's innovative vehicle subscription service. This strategic partnership aims to help dealers maximize their opportunities in this new market by providing access to auto financing solutions and remarketing options.
As the mobile marketing landscape continues to evolve, Mobiliti is at the forefront of revolutionizing the way consumers interact with vehicles. The app-based subscription service connects drivers seeking flexibility with dealers who can provide desirable vehicles. A monthly Mobiliti subscription includes the vehicle, maintenance, warranty, insurance, and roadside assistance – offering unparalleled convenience for consumers.
"This groundbreaking partnership will empower dealers to capitalize on the growing demand for flexible car ownership," says Tim Russi, president of auto finance at Ally. "We're excited to work with Mobiliti to lead the way as car ownership evolves to meet changing consumer demands."
To further enhance the subscription experience, Ally and Mobiliti are exploring opportunities to integrate Mobiliti with financing options available through Ally's Clearlane platform. Launched in April 2017, Clearlane is a digital financing platform that digitally connects consumers with finance providers who can provide vehicle financing quickly and easily.
"Our goal is to create a model that gives consumers the flexibility they want and provides dealers with a subscription model that captures the value they offer consumers in service and delivery," says Chance Richie, Founder and CEO of Mobiliti. "Our relationship with Ally, a national leader in auto finance, provides the flexibility we need to best serve consumers and dealers as we roll out this unique business."
How Mobiliti Works
Consumers can access the Mobiliti app on their phones to view available vehicle inventory for subscription. The platform offers cars, trucks, and SUVs from a broad range of manufacturers, all provided by and serviced by a network of dealerships Mobiliti selects based on consumer satisfaction, inventory, size, and service capabilities.
About Ally Financial Inc.
Ally Financial Inc. (NYSE: ALLY) is a leading digital financial services company with assets of $167.1 billion as of December 31, 2017. As a client-centric company with passionate customer service and innovative financial solutions, Ally is relentlessly focused on "Doing it Right" and being a trusted financial partner for its consumer, commercial, and corporate customers.
About Mobiliti
Mobiliti is the first vehicle subscription service to partner with various dealerships, providing consumers with simple, flexible, cost-effective month-to-month access to a wide variety of vehicle makes and models. One monthly fee includes insurance, maintenance, warranty, and roadside assistance – offering unparalleled convenience for consumers.