Clicker games are a staple of mobile entertainment, and monetizing them can be a game-changer. In this case study, we'll explore how one clicker game on Telegram successfully harnessed the power of artificial intelligence (AI) to generate significant revenue.
When it comes to monetizing Telegram Mini Apps (TMAs), there are four ad formats to choose from: push-style ads, embedded banners, interstitial video ads, and static full-screen images. Each format is designed to seamlessly integrate with the user experience, ensuring a non-intrusive and engaging ad experience.
So, why choose RichAds for Telegram mini app publishers? For starters, there's no audience size cap, making it an ideal platform for new and established publishers alike. Above-average payouts start at $0.015, and you'll receive NET 15 payments. Plus, with seamless integration and a vast inventory of pre-screened advertisers, you can rest assured that your ads will be seen by the right people.
Any publisher can monetize their TMA on RichAds, regardless of size, geography, or theme. You can choose any ad vertical, customize design elements, and control ad frequency to ensure a seamless user experience.
A Case Study in Clicker Game Monetization
One tap-to-earn clicker game on Telegram partnered with RichAds to explore the potential for AI-powered monetization. The result? A customized integration that generated over $18,000 in just 20 days.
The journey began with an introduction call between RichAds and the game's team, who were eager to experiment with ad revenue without compromising their app's design. Our team worked closely with them to customize every aspect of the integration, from ad placement to frequency.
Customization Key to Success
To ensure a seamless user experience, we chose push-style ads that integrated naturally into the app's operation. We strategically placed ads in the rewards section to motivate users and optimized visibility by centering the banner. Fonts and colors were tweaked to match the native appearance of the game, and ad frequency was set to refresh every 8 seconds.
Thanks to RichAds' simple integration script, these changes were implemented quickly without requiring backend modifications. The result? A campaign that exceeded expectations in both revenue and engagement.
Results Analysis
The campaign's performance far surpassed expectations. With estimated click earnings of $0.015-$0.025, the game's developers aimed for modest revenue of $5,000 based on audience size and minimum click rates. Instead, they achieved a whopping $18,357 in just 20 days!
So how did they manage to achieve such excellent performance? Intelligent customization was the key. By carefully placing ads for visibility without disrupting gameplay, we created an optimal ad experience that drove revenue.
By the end of the trial, the app was generating over $900 a day, more than enough to fund continued growth and attract new players.
Conclusion
This clicker game monetization case study proves that with the right partner, even casual TMAs can be turned into money-generating platforms without sacrificing design or UX. So, if you're running a Telegram Mini App and haven't explored monetization yet, now's the time. The tools are simple, the support is hands-on, and the results speak for themselves.
Become a RichAds publisher today and start monetizing smarter with AI-powered revenue streams!